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Where to Innovate in OTC

Date: Tuesday, April 13, 2021
Location: 11am ET / 8am PT

As consumer health companies prepare for consumers to return to a new normal, there is anticipation that the OTC market will also rebound. To prepare for this, Catalent partnered with NielsenIQ (formerly Nielsen) to uncover new market and consumer insights that will help OTC brands re-ignite their innovation programs for the coming years.

Key Learning Objectives:
• New views of the OTC market based on purchasing data
• New insights into usage preferences based on new consumer survey results
• Emerging territories of growth in OTC medicine
• Short and long term opportunities to accelerate growth

 

FEATURED SPEAKERS:

Dan Peizer – Vice President, Global Marketing & Strategy, Consumer Health

Emily Mescher – Consultant, NielsenIQ