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  6.  » OTC Trends, Monograph Reform, and Innovation
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OTC Trends, Monograph Reform, and Innovation

Summary: Consumer shopping behavior during the first quarter of 2020 had a dramatic impact on the Consumer Health market; however, it’s important to look back at how the market was performing prior to the global pandemic to understand how Innovation and Regulatory trends will shape the market going forward.

Click here to view the Executive Summary